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How the Gospel Should Shape Your Web Strategy for Those in the Twin Cities

November 9, 2011 by Matt Perman

This Friday morning (November 11th) I’ll be speaking at the Social Media Shepherds monthly event on “How the Gospel Should Shape Your Web Strategy.” It will be 8:00 – 9:30 am at Bethlehem Baptist Church (downtown campus), 720 13th Ave S, Minneapolis, room 203 (upstairs and to the left).

For anyone in or around the Twin Cities interested in web strategy and social media, it would be fun to see you there.

Looks like you can also RSVP and get more info on Facebook.

Filed Under: Other Conferences, Web Strategy

Four Books I'm Looking Forward To

November 9, 2011 by Matt Perman

I’m going through my in box after letting things collect for a while I attended to some major projects. Here are four books I’ve recently obtained that I’m looking forward to reading:

1. Great by Choice: Uncertainty, Chaos, and Luck–Why Some Thrive Despite Them All

Jim Collins’ new book.

I know Jim Collins only writes about one book every ten years or so, but I can barely keep up because they are so packed with incredible insight. Good to Great and Built to Last (his best, in my view) were so helpful I spent 12 hours taking notes over each of them (and then more time reviewing the notes and writing out further thoughts).

Jim Collin’s books are among the best, bar none, that you can read on how to lead your organization effectively (or, if you aren’t in top leadership, create a pocket of greatness wherever you are).

Get all of Jim Collin’s books if you haven’t, read them, take notes, then read them again.

I hope I can do that with Great by Choice in a timely manner!

2. The Meaning of Marriage: Facing the Complexities of Commitment with the Wisdom of God

Tim Keller’s new book.

I need to read more on both marriage and parenting. I am so far behind on my parenting reading that I didn’t finish Making the Terrible Twos Terrific until our oldest was 6. Fortunately, our third just turned two, so there’s still hope with that book. And, I think I can get to this book in much less time than it took me to get to that book on the Terrible Twos.

3. Jesus + Nothing = Everything

Tullian Tchividjian’s new book, on the sufficiency of Christ. Excellent subject, excellent title. Sounds like he discusses this in the context of the most challenging year of his ministry, and so it will be combined with lots of personal stories and insights that he gained through a period of suffering. Looking forward to this a lot.

4. Humilitas: A Lost Key to Life, Love, and Leadership

John Dickson’s recent book. I heard John speak at the Global Leadership Summit this August, and his presentation was the best message on humility I have ever heard. I love, love, love his definition of humility and think it is right on: humility is holding power in the service of others.

I’m hoping to get to these soon. I have about 20 books on social action and ending global poverty lined up to read as soon as I can, then I hope to get through a bunch of books on parenting, and in the midst of that I hope to fit in these and a bunch of others.

Filed Under: Reading

Deploying Cloud-Based Solutions with SharePoint 2010

November 8, 2011 by Matt Perman

Microsoft SharePoint 2010: Deploying Cloud-Based Solutions: Learn Ways to Increase Your Organization’s ROI Using Cloud Technology

A friend of mine in my small group just published this book with Microsoft Press. I’m impressed. Way to go, Phil!

For any out there in IT who work with SharePoint, this book looks like a helpful resource worth checking out.

Filed Under: Technology

The Most Important Article on Leadership Ever Written

November 8, 2011 by Matt Perman

To say that is not to say it is the best article on leadership ever written, though it certainly ranks up there.

Rather, it’s the most important because of discipline-altering conversation it started and change it created.

The article is “Managers and Leaders: Are They Different?,” (pdf) by Abraham Zaleznik. It was written back in 1977 and published in Harvard Business Review.

As HBR later summarized, Zaleznik argued that “the theoreticians of scientific management, with their organizational diagrams and time-and0motion studies, were missing half the picture — the half filled with inspiration, vision, and the full spectrum of human drives and desires. The study of leadership hasn’t been the same since.”

The conversation that Zaleznik’s article started, for example, is behind John Kotter’s classic 1990 article “What Leaders Really Do” (pdf) — which may take the title for the best article on leadership ever written.

Both articles remind me of Churchill’s point that “the hard part is not winning the war; it’s persuading them to let you win it.”

And, to be honest, the biggest obstacle to “winning the war” — whether that means accomplishing your mission as a ministry or non-profit, or transforming your industry and creating great products worth talking about as a for-profit — is often managers.

It just has to be said.

There is a paradox in my saying that. For I agree whole heartedly with Marcus Buckingham that the manager plays a critical, essential role in the modern organization. We need managers, and they are key to creating strong organizations.

But what we need, as Buckingham also shows (see his fantastic book on management, First, Break All the Rules: What the World’s Greatest Managers Do Differently) is real managers. That is, managers who trust their people and don’t have an inflated sense of control and risk aversion.

The problem is not management, but management gone bad. Managers too often focus on obstacles and what can’t be done rather than what can be done and how to find creative ways around the obstacles.

We need good leaders, and we need good managers — managers who manage right. And the last I checked, a militant commitment to mediocrity was not part of the definition of management.

Perhaps understanding leadership a bit better will help us all become better leaders and managers. To that end, I offer both of these articles.

Filed Under: 3 - Leadership

The Business of Design

November 3, 2011 by Matt Perman

Good design is good business. This is starting to be recognized more and more, but there is still a long ways to go for the importance of good design to truly take root.

This is a helpful Fast Company article from 2005 on how “in a global economy, elegant design is becoming a critical competitive advantage. Trouble is, most business folks don’t think like designers.” It shows how design-oriented companies think and operate, and why this matters.

And, this is relevant not just for businesses, but churches, ministries, and all non-profits. Good design matters because people are emotional as well as rationale. To care only about the utility of a product is to fail to treat people holistically. (And, interestingly, the result is most often less helpful products as well.)

Filed Under: Design

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About

What’s Best Next exists to help you achieve greater impact with your time and energy — and in a gospel-centered way.

We help you do work that changes the world. We believe this is possible when you reflect the gospel in your work. So here you’ll find resources and training to help you lead, create, and get things done. To do work that matters, and do it better — for the glory of God and flourishing of society.

We call it gospel-driven productivity, and it’s the path to finding the deepest possible meaning in your work and the path to greatest effectiveness.

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About Matt Perman

Matt Perman started What’s Best Next in 2008 as a blog on God-centered productivity. It has now become an organization dedicated to helping you do work that matters.

Matt is the author of What’s Best Next: How the Gospel Transforms the Way You Get Things Done and a frequent speaker on leadership and productivity from a gospel-driven perspective. He has led the website teams at Desiring God and Made to Flourish, and is now director of career development at The King’s College NYC. He lives in Manhattan.

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