“Someone watching here today is going to change everything. They’re not going to do it because someone told them to, but because they decided to and because it’s important.”
“We grew up with this idea that if you have a product, create an ad with some babies or doctors in it, and it will sell. This idea that you promote things from a position of power. The TV industrial complex. Create a product, get TV ads, leading to more sales, leading to more money, leading to more TV ads.”
“Leads to average products for average people (except for maybe Pop – Tarts). Why? Because if you want to make something for everyone, you have to make something everyone wants to buy. Mass is built into our culture.”
“But right here on our watch is a revolution.”
Next post.