Clarity.
Marcus Buckingham:
“Clarity is the preoccupation of every effective leader. If you do nothing else as a leader, be clear.” — The One Thing You Need to Know
Andy Stanley:
“As leaders we can afford to be uncertain, but we cannot afford to be unclear. People will follow you in spite of a few bad decisions. People will not follow you if you are unclear in your instruction, and you cannot hold them accountable to respond to muddled directives.” — Next Generation Leader: 5 Essentials for Those Who Will Shape the Future