Innovation Comes from Unexpected Juxtapositions
When it comes to innovation, the question is not how to innovate but how to invite ideas. How do you invite your brain to encounter thoughts that you might not otherwise encounter? Creative people let their mind wander, and they mix ideas freely. Innovation often comes from unexpected juxtapositions, from connecting subjects that aren’t necessarily related.
Another way to generate ideas is to treat a problem as though it were generic. If you’re experiencing a particular problem, odds are that other people are experiencing it too. Generate a solution, and you may have an innovation.
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About Matt Perman
Follower of Christ. Husband of one, father of three. Former director of strategy at Desiring God. This blog exists to help equip Christians in good works, because that's what productivity is really about.
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